Dongdaemun Design Plaza, better known as DDP, is one of Seoul's most recognizable contemporary design landmarks. Designed by architect Zaha Hadid, the complex is known for its flowing architectural forms and its role as a venue for exhibitions, fashion events, and creative programs. It's an interesting destination even if you don't have a specific exhibition in mind. Explore the exterior architecture, discover public spaces, and see how design connects with the surrounding Dongdaemun district. DDP is especially appealing to visitors interested in architecture, fashion, photography, and the creative side of Seoul.
Before you visit
Address: 281 Eulji-ro, Jung-gu, Seoul. Access: Dongdaemun History & Culture Park Station. Hours: Vary by exhibition and space; check official schedules. Admission: Public areas are generally free; individual exhibitions and programs may charge admission. Best for: Architecture, design, fashion, photography, exhibitions. Visiting tips: Check www.ddp.or.kr for current exhibitions and reservations.